Raj.im

• Texas International Academy is a new business vertical of Texas Review, which has been into Abroad Education and Immigration for the past 10 years.
• Successfully transitioned company's static HTML website to WordPress platform, enhancing user experience and accessibility.
• Developed and executed comprehensive content strategy resulting in increased engagement and conversion rates.
• Played a pivotal role in rebuilding the company's online presence from scratch, establishing a strong digital footprint and enhancing brand reputation.
• Spearheaded a complete overhaul of the company's digital presence, achieving an impressive 4 million impressions within a span of just 9 months
• Managed and optimized Facebook Ads, LinkedIn Ads, and Google Ads campaigns, employing diverse ad formats and targeting strategies to maximize results.
• Played a key role in offline marketing strategy development, integrating digital and traditional marketing channels to enhance brand awareness and drive customer acquisition.

• Joined UnoCareer a startup company with a mission to build an ecosystem connecting students, jobseekers, companies, and colleges, as the digital marketing head of a small team.
• Responsible for managing all aspects of digital marketing including SEO, SEM, email marketing, social media, and content marketing.
• Worked closely with the development team to provide feedback and ideas for product features that would improve the user experience and increase engagement.
• Provided input on user interface design and content strategy to ensure consistency and alignment with the company's overall marketing goals.

• Managing Digital Marketing team of 6 including a Content Writer
• Leading Market Research Team
• Collaborating with Founder/MD and Business Development team to maximize marketing reach
• Manage and maintain the organization’s website
• Quality leads generation through Search Engine Marketing and Social Media
• Experience in setting up and optimizing Google AdWords campaigns running campaigns, effective bid strategy implementation, keywords analysis, conversion tracking in AdWords.
• Performing competitor Analysis.
•  Increasing the brand awareness through social media websites like Facebook, Twitter and LinkedIn.
  Closely following the Google algorithm updates to make sure that websites doesn’t get affected by it.
  Monitoring the traffic using Google Analytics

Worked on my own personal website, forums and different scripts to learn Digital Marketing Strategies